Launch PR is a NZ PR company for audacious startups. We offer big agency experience, thinking and creativity, without the $10 000 agency retainer. With over 20 years of experience working with the world’s biggest brands and high-growth startups, we’re hyper-focused on helping startups tell their story; and be heard. We know you’re passionate about your product, and you don’t have time to waste. We’ll help you become a thought leader in your space, creating credibility and authority. We’ll help you get results.
As an extension of your in-house team, we’ll guide, train and support you through the world of PR. From developing your positioning (an ‘angle’ and ‘pitch’) for launch, to helping you scale your media approach for on-going success, we'll help position you as a category leader.
Jody has 20 years of PR/media experience. She’s worked extensively as a journalist and understands the newsroom and news cycle intimately. She knows what gets a journalist’s attention; and what doesn’t. Every pitch she writes for her clients is aimed at ‘rising above the noise’ to defy gravity.
She’s been called a media magician and can craft an attention-grabbing news story for any business, anywhere, anytime. As a master storyteller, she’s mentored countless corporates and startups on ‘how to PR their way to success.
She’s run her own PR agency for over a decade and her inside secrets will empower and inspire you to leverage PR as a springboard for growth. She’ll help you stand out from competitors by, quite literally, hogging the airwaves.
She’s also a passionate business leader who has held senior marketing and communication roles in big businesses and startups, giving her a unique understanding of what matters to diverse stakeholder groups including investors, potential employees, and most importantly, customers.
She’s a sought-after speaker on startup marketing and PR with a simple message to every company she works with: Tell your story; Be heard!
We can't wait to help you tell your story!
Jody is a media whisperer - she'll help you craft and pitch in with confidence in no time! She is ‘always on’ and always available to help...nothing is too hard.
Jody's help with PR at UneeQ got us unprecedented amounts of coverage globally in publications including Forbes and the London Times. Highly recommend her help!
I had an incredibly positive experience working with Launch PR. Not only are they amazing to work with offering outstanding support from start to finish, they also achieve amazing results... and fast! I am really grateful for the work that they have poured into me and my business and I highly recommend working with them
I would highly recommend Launch PR. They completely understood my brief and went above and beyond, delivering a couple of options within a very quick time period. Their work far exceeded my expectations and as a result I have a very well written, concise advert that resonates with potential buyers of my business. Great job team!
Jody's help with PR in the run-up to our Series A funding round was key to a successful round. She's a results-driven PR professional.
Jody is great to work with and a great collaborator. She really put her work in to understand the business and the opportunities. She gets work done quickly and within promised timeframes. This makes it super easy to work with her!
Jody is a rare gem who expertly crafted the nuggets of our story, compelling to pitch and engage readers. It’s a delight to work with results driven people, and she certainly gets them.